Any way to sell short on new released Apple iPhones?

It's a guarantee that market price of the newest model of an iPhone will go down starting from its release date.

That means, the worst investment is to go long on an iPhone, to hold and sell a year later.

But what if there's a market of people who got into the hype of buying the new iPhone, decided they don't want to hop on the bandwagon just yet, but want to have the new iPhone model later in the year instead.

Could I not then borrow their iPhone, sell
It immediately on the open market,

Buy it back next year and return the iPhone to them?

In order to borrow an iPhone, they must physically own an iPhone. And i don't think anyone would allow you to "borrow" their iPhone for a year, even with interest.

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