How to put photos from your laptop to your iphone 4?

I uploaded the pictures from my Fuji camera using the wire, but now I don't know how to get the photos from my laptop to my phone. How can I do this? I really need to know.
Also, is there a way to get back pictures you have deleted?

Added (1). Photos and videos sorry.

Send the files in a Dropbox to yourself, or email them to yourself. Emailing them to yourself might give you a little trouble; here is how I managed.

Start>Pictures>Select File(s)>Right click>Send to>Mail recipient

Enter your email address and click send. You should receive an email - check it on your phone, then download the pictures.

Hope this helped!

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