Moving from Windows Media Player to iTunes?

I have a folder on my PC called Films.
I wish to move this to my iPhone.
I tried dragging - does not work.

Any other ideas. Please be clear.

Yes. Once you are in iTunes, simply do this action: Ctrl+O and you can search for your folder from there and double click on it and it will be loaded in iTunes. I presume you know what to do next. Hope I helped!

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