Is it pretty obvious that Apple stocks are gonna go up for the next 2 weeks?

The hype will continue up until the release of iPhone 5S and 5C with all the apple fanboys and media fueling the hype!

You seem to equate "obvious" with "certainty." Big mistake.

There's nothing certain about future price. Nobody, not one single person, ever, has been able to predict future price any better than a coin toss.

The only thing really obvious about price is the trend, which is what was and what is, not what will be. Nobody knows how long that will last, and that trend is currently being challenged; the future is always uncertain, and that is all that is "obvious." The only thing obvious about your question (which is about the future) is uncertainty,

What was the question? What is it you really want to know (of things that are possible to know) or don't understand, specifically?

Next two weeks? The release date is 9/10. I expect the stock to fall ~4% on Sept 10th. Buy on rumor sell on the news.

Look to the past performance of the stock on previous release dates.

Not "pretty obvious" at all… Nothing is obvious like you are describing as far is stocks go… Last year Apple fell hard after releasing their last product.

If you make all your stock decisions based on your feelings of "obvious" you will be a poor man.