IPHONE4 RINGTONE AS MESSAGE ALERT?

Does anyone know if on IPHONE4 I can use one of my ringtones for the texts alert? I just got this iphone last week and I have set certain ringtones to certain people and I also wanna set that ringtone to their texts to but when i scroll down to " message alert" the ringtones arent there just the basic ones they give.someone help me. Thanks!

Added (1). I did buy 2 songs thru iTUNES but how do I get them to the message alerts I don't seem them when I try to change it UGH so confusing!

Yes you can. Music youve bought threw Itunes can be applied to message alerts. Also incase you didn't know you can also use whole songs for your alarm clock wake up alerts… A feature that wasn't previously offered.

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