Why is apple so successful even when their product is not that revolutionary?
Whenever apple comes with a product, a whole bunch of people try to preorder it. I have no problem with apple what so ever. How do they manage to get people to buy their things even when they are not the best out there? I mean the iphone 5 is like a book with a different cover. The newest ipad is the same thing. Do you think apple needs to make any changes to the hardware? To me, they have to change their operating system. People are tired of just swiping.
Apple products are of the highest quality, that's why.
It basically comes down to the fact that people like an excuse to brag. People like to have the newest, the best, the most exciting, whether it actually is so much more exciting or not. The people who now have the new iPhone 5 will rub in people's faces that the 4s is obsolete now. As for it not being the best out there, that's true in some regards. In some categories, the Apple products are the best, but what it comes down to again is that Apple products look and sound exciting. I agree that a lot of their products are exactly the same other ones, or only have small changes, but that's probably just a business ploy. If Apple went straight from the original iPhone to the iPhone 5, that might be considered revolutionary. But they would have made less money. People like upgrades, and if they're getting the new iPhone five times, Apple makes more money than if they're only swapping once.
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