Ideas for marketing an iPhone 5?
For my entrepreneurship class, I've been assigned to create a flier that advertises the popular apple product, iPhone 5. The teacher specifically mentioned to target this product towards the baby boomers. From what you know about baby boomers, what would be a good example?
My first idea was understanding that baby boomers were quite wealthy, and spent a good sum of their wealth on travel. The first flier I've created advertised specifically on the iPhone's ability to take high resolution photos that would be a great convenient device for travelling.
What are some other ideas I can advertise of the iPhone 5?
Uh how about that they can use GPS to find their way to places very fast since its 4G?
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